ULTA overview
ULTA

ULTAStock Forecast & Price Prediction

Ulta Beauty, Inc. Common Stock · 20262027 outlook · as of July 27, 2026

Based on Ulta Beauty, Inc. Common Stock's historical trend and volatility, Invest's model projects a 12-month base-case price target of about $512.03 for ULTA — roughly +7.7% from the current $475.36 — within a range of $372.81 (bear) to $651.24 (bull). Invest's signal currently rates ULTA a Hold.

Current price

$475.36

Invest signal

Hold

12-mo expected

+7.7%

Volatility

34%

12-month price targets

Algorithmic scenarios from ULTA's historical trend and volatility.

Bull case
$651.24+37.0%

Momentum and conditions stay favorable.

Base case
$512.03+7.7%

The trend continues at a measured pace.

Bear case
$372.81-21.6%

Conditions weaken or the trend reverses.

Longer term, extending the base-case trend gives a rough 3-year target near $594.07.

How ULTA has performed

1 month

-0.7%

6 months

-30.3%

1 year

-6.4%

52-week range: $443.60$714.97.

How this forecast works: targets are generated by an algorithm from ULTA's historical price trend and volatility, dampened toward a long-run market average. They are illustrative and for educational purposes only — not financial advice. Markets are unpredictable and past performance does not guarantee future results.

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ULTA forecast: FAQ

What is the ULTA stock forecast for 2026–2027?

Invest's model projects a 12-month base-case target of around $512.03 for ULTA (+7.7% from $475.36), with a bull case near $651.24 and a bear case near $372.81. These are algorithmic projections from historical price behavior, not guarantees.

Will ULTA stock go up?

No one can know for certain. Invest's signal weighs ULTA's trend, momentum and valuation and currently reads Hold, after falling 6% over the past year. The best way to test a thesis is to trade it risk-free in a simulator first.

Is ULTA a good long-term investment?

That depends on your goals and risk tolerance. For context, extending the base-case trend gives a rough 3-year target near $594.07 for ULTA. This is educational information, not financial advice — practice with virtual cash to learn how ULTA behaves before investing real money.

Can I practice trading ULTA for free?

Yes. Invest is a free stock market simulator — start with €1,000,000 in virtual cash and buy or sell ULTA at live market prices, with no real money and no risk. It runs in your browser and as a free iOS app.

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