SO
SOXNYS

The Southern Company

Market cap $109.6B

$97.25

+2.95 (+3.13%)past year

SO

$97.25

+0.67% today

Market price$97.25
Shares1
Est. total$97.25

Buy with €1M virtual cash · No real money

The Southern Company (SO) is a publicly traded company listed on the XNYS. As of July 27, 2026, Invest's signal rates SO a Hold, with the stock up 2% over the past year. You can practice trading SO risk-free with €1,000,000 in virtual cash.

Key stats

As of July 27, 2026

Market Cap

$109.6B

Volume

4.8M

52-wk High

$100.84

52-wk Low

$83.80

Day High

$97.95

Day Low

$96.63

P/E (TTM)

24.81

Revenue (TTM)

$29.6B

EPS (TTM)

$3.92

Performance

1M

+1.5%

6M

+11.1%

1Y

+2.2%

Invest signal · SO

Hold
SellHoldBuy
1-year trend+2%
3-month momentum+4%
Valuation (P/E)24.8
Revenue growth (QoQ)-10.8%
Profitability (EPS)Profitable

Algorithmic signal from price trend, valuation, and fundamentals — educational only, not financial advice.

SO overview

AI overview

Revenue & EPS — last 8 quarters

QoQ rev -10.8%

Revenue

$7B
Q1 '24
Q2 '24
Q3 '24
Q4 '24
Q1 '25
Q2 '25
Q3 '25
Q4 '25

EPS (diluted)

$0.38 per share
Q1 '24
Q2 '24
Q3 '24
Q4 '24
Q1 '25
Q2 '25
Q3 '25
Q4 '25

About The Southern Company

Southern is one of the largest utilities in the US. The company serves 9 million customers with vertically integrated electric utilities in three states and natural gas distribution utilities in four states. It owns 46 gigawatts of rate-regulated generating capacity, primarily for serving customers in Georgia, Alabama, and Mississippi.

Subsidiary Southern Power owns 13 gigawatts of natural gas generation and renewable energy across the US and sells the electricity primarily under long-term contracts.

30-Day Win Rate · SO

52%WIN RATE
Up days

12 days

Down days

11 days

Last 23 sessions

How to practice trading SO

  1. 1

    Use the SO buy panel above

    Set a quantity and hit Buy at the real market price — right here, nothing to download.

  2. 2

    Trade with €1,000,000 virtual cash

    You get a million in virtual money instantly to invest, risk-free.

  3. 3

    Create a free account to save it

    Sign up in seconds to keep your portfolio and track its performance.

  4. 4

    Track and compete

    Watch your portfolio grow and climb the global leaderboard — or start a private league.

  5. 5

    Prefer mobile? Get the iOS app

    Invest is also free on the App Store, synced with your web account.

Top SO traders on Invest

Full leaderboard
🥇Aoife B.+127.0%
🥈Julia M.+112.0%
🥉Chloe N.+97.0%
#4Emma R.+85.0%
#5amara_k+74.0%

Frequently asked questions

Is SO a good stock to buy right now?

As of July 27, 2026, Invest's signal rates SO a Hold, based on its price trend, valuation, and fundamentals (P/E around 24.8), with the stock up 2% over the past year. This is an educational signal, not financial advice — the best way to test the thesis is to practice trading SO risk-free first.

What is The Southern Company's (SO) market cap?

The Southern Company has a market capitalization of approximately $109.6B, on trailing-twelve-month revenue of about $29.6B.

How has SO stock performed?

SO is up 2% over the past year and up 11% over six months. Its 52-week range runs roughly from $83.80 to $100.84. Past performance doesn't predict future results.

How can I practice trading SO for free?

On Invest you get €1,000,000 in virtual cash and can buy SO at real market prices right in your browser — no download and no real money at risk. Create a free account to save your portfolio and track its performance over time.

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Compare SO with peers

Invest — Stock Market SimulatorNot financial advice.